Business Development Blog

I just got off the phone with Stacy Burleson co-owner of Beyond Zebra.  Stacy was referred to me by Eileen Burick who did our linkedin training.

Now while I was talking to Stacey, I was looking at her LinkedIn profile and noticed that she was an ex-Disney employee - she was a member of a LinkedIn Group for those folks.

Although she said I came "highly recommended", the rapport that opened up in our conversation was amazing.  That one piece of information transformed a stranger into a friend - someone I had something in common with.

I shared with her that I still point using the signature sweeping gesture that I was taught at 16 when I worked in the park as a sweeper.

I then started sharing about my speaking engagement at the LACBA Small and Solo Law Firm Conference and that I was speaking to large groups of people about using LinkedIn for marketing and business development.

The world opened up.

You see, she is on the board for the Women's Business Enterprise Council - West.  And they look for speakers that can make a difference for their organization.

Now - I don't know if it will turn into anything, but she left our call excited that she'd just found a resource for her group.  She's going to pitch the idea of my speaking to her membership.

And that's the power of affiliation and LinkedIn!

If you've had any success stories like this, please let me know.  I'd like to interview you and possibly share your story with the folks who are following this blog.

Have a happy 4th of July.

Raymond Chip Lambert
Network 2 Networth
Your Outsourced Business Develop Training Partner

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