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BUSINESS DEVELOPMENT

It's part sales, part marketing, part branding, part market research and development.

But most of all, it's an art whose masters have made millions.

Join me as we explore this conversation

The Magical, Wholistic Nature of Social Networks

Those of you who subscribe to my blog know that I am as strong believer in building solid, strategic, well-thought out networks.  Further, I am a HUGE proponent of LinkedIn (that's why I teach courses on getting started with LinkedIn) because we spend the majority of our lives engaged in our professions - and the social falls out of that.

I got an email and a request to forward and introduction today that I thought I would share with you.  It illustrates the magical, wholistic nature of networks.  The introduction request looked like this:

Hi Chip, you've inspired me to explore LinkedIn in more depth! See my note to XXXX. This is a CLASSIC example how this power here.
A----

A---- R---’s note to XXXX:

Hello XXXX,
I found your profile today when I was doing a search for Bob Proctor. I love his work and get his Daily Insight email. Then, your profile shows that we have a contact in common, Chip Lambert. I also noticed that you have a Nikken site. My good friend J-- W---'s wife is really into Nikken here in Arizona. You two should talk!

Gotta love how LinkedIn works!

And it was quickly followed by an email to both myself and J--:

Just wanted to share this experience I have with LinkedIn this am. You and Chip have inspired me to explore it further, so I was doing some searches for people I know and admire. I typed in Bob Proctor to see what I could find. At the top of the list was a woman named XXXX. She must work for Bob's coaching organization. Then, I saw that Chip was one of her connections! In reading here profile I saw that she is a NIKKEN rep! I contacted her and told her about (your wife) and that the two should talk. 

This illustrates the power here! Literally one blind search connected several dots with people I know. (emphasis mine)

A---

While names here are withheld to protect privacy, this illustrates the power of networks.  Especially online SOCIAL networks.  The technology unlocks the true potential of your network because it connects the dot for HUMAN BEINGS. 

We are social creatures.  Our friends - social.  Our colleagues - social.  Our prospects - social? Our customers - social?  You betcha.  And if you miss that point, you are missing the opportunity of a lifetime.

Why do you think 18 million people use LinkedIn?

Why do you think the blogosphere is so enormous?

I suggest that we are in the middle of a revolution in our capacity to relate.  And revolutions cause chaos, confusion, misunderstanding, uncomfortableness, skeptics, zealots, humbugs, and millionaires.

Which are you?

Jump in.  The water is profitable.

Raymond Chip Lambert
Network 2 Networth
Deep Business Development

 

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